Our Los Angeles leadership team is firing up with new key additions.
Often dubbed a “hybrid strategist”, Robyn Pocrnich is joining as Head of Strategy and brings an extensive experience in brand, campaign, content and experience strategy. Caroline Britt as our new Head of Client Leadership will lead and develop current client partnerships, as well as play a key role in new business initiatives. As Head of Strategic Growth for Sid Lee LA, Sean McNamara will work with the agency’s multidisciplinary teams to develop capabilities and unique solutions that meet clients’ evolving needs, and best position our agency for future opportunities.
They all be instrumental in leading and developing Sid Lee’s client partnerships, offer and work in the United States.
“Robyn, Caroline and Sean are all true thought leaders whose experience and expertise are extremely valuable as we continue to build our presence here and expand our creative footprint,” said Managing Director Nico Van Erum.