cities

Sid Lee London is the specialist sport and sponsorship office within the Sid Lee collective. Uniting the creative firepower and credentials of Sid Lee’s global network with the sponsorship expertise of former group partner, Infrared (absorbed in a merger), Sid Lee London offers truly integrated activation for brands, sponsors and rights holders. With skills ranging from brand strategy to sponsorship negotiation, integrated creative campaigns and experiential rights activations, our London team has one of the most multi-disciplinary and creative offerings in the sport industry.