TFO has been a cultural cornerstone since its 1970 inception as a TV channel: an asset to Ontario’s French speaking communities and an educational tool for Anglophones interested in learning French.
Today, TFO has staked its claim in a market saturated by giants. In collaboration, we launched a modern streaming platform on par with the most well-known in the industry; proving that even smaller-scale organizations can deliver big when it comes to digital experience.
The new media landscape
Recognizing this shift, TFO seized the opportunity to redefine their audience’s engagement.
Six weeks to seamless streaming
In a six week sprint done entirely in-house, our digital team collaborated with TFO to design, build and launch an ad-free, user-friendly digital universe replete with 5,000 pieces of high-quality content items for Francophones and French language learners of all ages. The platform operates effortlessly between tablets, phones, laptops and gaming consoles; bringing users entertainment and education wherever they may be.
Whether it's elevating discussions on mental health or giving a platform to local and international talent, the system's design ensures that each piece of content reaches its intended audience. Robust search features, parental controls, watchlists, and highlighted new releases contribute to this personalized experience.