Eugénie is no stranger to advertising—her entire family is in the business. Prior to joining Sid Lee, she spent 12 years at BETC Paris managing accounts like CANAL+, Disneyland Paris, and Ubisoft. Eugénie has a strong background in the digital field and has been the recipient of several international awards from Cannes Lions and Eurobest, among others. Eugénie’s mission as Head of New Business is to foster the growth of the Paris office, whether that be by expanding their portfolio, collaborating with the collective, or seeking out new opportunities in areas like luxury and entertainment.
On a warm summer day, you can find Eugénie sipping a Spritz at a Parisian café, making Spanish croquetas, or exploring her newfound passion for drumming.